Just sent off (late, natch) my chapter for Art of Conversation III and without giving the whole piece away I wanted to share a simple thought I had recently that's included in the piece.
So the problem is this: we look at influence as push- rather than a pull thing. It's something we think people do to each other (rather that something they choose to accept from each other).
But if folk can't see (literally and metaphorically) what other folk are doing or getting excited about then there's not going to be any influence happening because the followers won't have anyone/thing to follow
The eyelines have it, indeed.