And another thing that’s wrong with Marketing

Posted by on Feb 25, 2009 in Uncategorized | 4 Comments

Tigerreturns
This piece came through on the feeds today at the WSJ

Just a prompt to remind all you folks out there in Marketlngland: get over yourselves and please, please stop messing about with all these fripperies of communication (message, media and the rest) which are mere distraction.

Put down the shiny s***; get back to making things better.

To baking useful and interesting stuff in.

I know it's harder but in these tricky times, that's what we all need more of, please

4 Comments

  1. Tim Andren
    February 25, 2009

    I look forward to a true balance of form and function done in living rooms and on cocktail napkins. Necessity is the mother of invention and we’re certainly in one of those times.
    Tim
    http://timandren.com

  2. Tim Andren
    February 25, 2009

    I’m looking forward to more living room meetings and cocktail napkins instead of clients looking for magic dust in the post-production stage.
    Necessity is the mother of invention and we’re certainly in a ripe time for ideas.
    Tim
    http://timandren.com

  3. Tim Andren
    February 25, 2009

    I’m looking forward to more living room meetings and cocktail napkins as opposed to clients asking me for magic dust in the post-production stage.
    Necessity is the mother of invention and we’re certainly in a ripe time for idea-making.

  4. Eddie
    March 2, 2009

    don´t forget that s*** actually works better when it is shinier… http://en.wikipedia.org/wiki/Emotional_Design