Pic c/o Richard Turgoose
That normally sane guide to all things business seems to have missed the point entirely in its comments on the latest UK-based airline to struggle with its staff 'mis'-using social media.
So what does the Economist suggest: monitor, regulate and stamp out misuse.
Pretend the conversation isn't happening (when it will be somewhere), rather than bothering to do something about the problems which lie behind the kwetsching.
They just don't get it, do they?