Tatoos and Purpose Ideas

Posted by on Oct 18, 2008 in Uncategorized | One Comment


Hugh's got a nice riff over here about how one of his cartoons is getting the tatoo-ists needles out again – the Blue Monster has already got ink – it's a great social object for folk in and around Microsoft.

Building on the ideas he's uncovered in Seth's new book which talks about leaders, tribes and brands and – Hugh suggests – giving peeps a sense of purpose (something we have been on about for a while now). Can't wait to get to grips with it.


1 Comment

  1. RIck Julian
    October 24, 2008

    Finally beginning to dive into your book, “Herd” I’m enjoying the breadth of your references, along with your erudition.
    Of course not having finished the book yet couldn’t stop me from posting about our Purpose Idea.
    Rick Julian