Making what you do = marketing

Posted by on Oct 6, 2008 in Uncategorized | No Comments

Newcastleangel of the north

Adrian has a nice piece here on what they've learned at Zeus Jones in trying to make marketing a service

I particularly like this:

    "the flip side of turning marketing into something that’s useful for
customers is to find a way to
        turn the things you’re already doing for
customers into marketing"

Mark, note and inwardly absorb, as my old Headmaster used to say.

BTW They've got lots of other great stuff at Zeus Jones. And they're great guys, too. Go make friends